The 7 Types of Logos to Consider for Your Brand

The 7 Types of Logos to Consider for Your Brand

Did you know there are seven different types of logos?

You’ve probably heard of a primary logo. Possibly even a favicon. But, those aren’t what we will be talking about today.

We’ll be going over seven unique types of logos. Want to hear what they are? Wordmark, lettermark, pictorial mark, abstract mark, mascot, emblem and combination mark.

In this blog post, I’m breaking down each type of logo. I’m explaining what makes them unique, what type of business they are best suited for and so much more.

Let’s get started!

An Introductory Guide to Tailwind

An Introductory Guide to Tailwind

If there was only one tool I could keep to market my business, it would be Tailwind.

Tailwind has allowed me to grow my business, streamline my marketing efforts and explode my web traffic. I receive around 50% of my web traffic from Pinterest and I attribute all of that to Tailwind.

Today, I want to share with you a quick introduction to Tailwind. In this post, I’m going to give you the bare minimum of what you need to get started with Tailwind, but even these features can make all the difference in your business!

Updates I’m Making to the JPD Shop

Updates I’m Making to the JPD Shop

Is it just me or has my blog quickly turned into a “new year, new me” vibe? Because same.

Anyway, I’m updating something else in my business, it’s the shop!

When I was reviewing what did and didn’t work for my business last year, I took a long hard look at the shop. It served no purpose, I threw it together in haste and didn’t have any clear intentions for it.

But, I do know that it could be an incredibly valuable resource, so I’m making some big updates in the new year. Keep reading to learn what I’m changing and get a look at three new products!

Design Spotlight: Balladeer Films

Design Spotlight: Balladeer Films

I met Chris via Honeybook. He was in need of a website for his Super 8 Films business. I was immediately interested in the opportunity of working with him. But, after learning more about Super 8 Film and Chris’s passion, I was hooked.

Before I got started with this project, I researched why we are so drawn to all things vintage.

Vintage clothing has become mainstream and I can’t think of one person who doesn’t love old home movies. I believe this notion stems from nostalgia. We are able to look back in time with rose-colored glasses and idyllic ideations, that we simply can’t apply to our everyday life.

Vintage represents a sense of timelessness. Something everlasting. I believe that’s also what we strive for when we fall in love.

This idea is what I wanted to apply to Balladeer Films branding and website. Keep reading to get all the details of this latest design spotlight!

New Squarespace Resources You Should Be Utilizing

New Squarespace Resources You Should Be Utilizing

Squarespace is always making improvements to their platform to benefit their users.

With these new changes and updates always rolling out, it’s hard to keep track of them all. I’ve rounded up a few of my favorites for this blog post. From Unsplash integration to selling on Instagram, Squarespace has made some huge strides in supporting small businesses.

Let’s get started!