design spotlight

Design Spotlight: Silk Fragrances and Co.

Design Spotlight: Silk Fragrances and Co.

I am currently working on the rebrand for a corporate company. If you’ve taken a look around my website, you might realize that corporate clients aren’t exactly my bread and butter.

To compensate for my lack of corporate love, I decided to dream up a client that would better fit my #aesthetic.

Silk Fragrances and Co. was born.

Silk Fragrances is a high-end all natural and organic fragrance company. They believe smelling beautiful doesn’t require toxic chemicals and pollutants, just a little intention and love.

Design Spotlight: Balladeer Films

Design Spotlight: Balladeer Films

I met Chris via Honeybook. He was in need of a website for his Super 8 Films business. I was immediately interested in the opportunity of working with him. But, after learning more about Super 8 Film and Chris’s passion, I was hooked.

Before I got started with this project, I researched why we are so drawn to all things vintage.

Vintage clothing has become mainstream and I can’t think of one person who doesn’t love old home movies. I believe this notion stems from nostalgia. We are able to look back in time with rose-colored glasses and idyllic ideations, that we simply can’t apply to our everyday life.

Vintage represents a sense of timelessness. Something everlasting. I believe that’s also what we strive for when we fall in love.

This idea is what I wanted to apply to Balladeer Films branding and website. Keep reading to get all the details of this latest design spotlight!

Design Spotlight: Union Weddings and Events

Design Spotlight: Union Weddings and Events

I recently decided to take on a project that spoke to the heart of my ideal clients.

I wanted to combine quality custom typography, a luxurious color palette and a touch of whimsy into one brand. I knew it would be no small undertaking, but the end product of Union Weddings and Events highlights just how magical the possibilities could be.

In this post, I’m going to share my process and the uniqueness of this brand.

Let’s get started!

Design Spotlight: Brand Collateral

Design Spotlight: Brand Collateral

Last week I hopped on Instagram to ask what you were more interested in reading about. How my retainer packages work or what projects I’ve completed for my retainer clients.

Well, I’m sure you can guess which one you voted for.

Obviously, you want to see all the fun brand collateral projects I’ve been working on and I’m so excited to share them!

These blog posts might be my favorite to write because I love highlighting my clients, explaining my design process and sharing the day-to-day projects I’m honored to be working on.

So, without further ado, let’s jump in!

Design Spotlight: The Rising Tide of Progress

Design Spotlight: The Rising Tide of Progress

There is a special place in my heart for any design project that allows me the to work with my local community. The ability to help the people I know best, makes this project that much sweeter. And what really put this project over the top, was that it was for a fundraising event, called The Rising Tide of Progress.

The Rising Tide of Progress is a fundraiser hosted by Minnesota’s Second Congressional District DFL. This organization is made up of volunteers, my mom being one of them (hi, mom!), from across Minnesota. Since my mom is a volunteer, she mentioned my name as a resource, and the rest is history.

Today, I’m going to walk you through the entire process, so let’s get started!